Marina Protocol

Marina Protocol is a next-generation global marketing technology (MarTech) infrastructure with a user base of 1.3 million across 200 countries. The platform enables anyone to easily deploy and participate in scalable, trustworthy Web3 reward-based campaigns.

Project Overview:

• Marina Protocol converts traditional Web2 campaigns, quizzes, and events into smart contract-powered Web3 campaigns, delivering transparent data tracking and instant on-chain rewards.
• With SDKs, embed codes, social-login wallets, and gasless onboarding that significantly reduce entry barriers, it provides brands, marketers, and communities with the infrastructure to execute global campaigns in real time.
• Since the launch of its inbound quiz platform application in December 2023, the project has attracted more than 1.3 million cumulative users, reaching 500,000 monthly active users and 200,000 daily active users, while building a strong initial business model based on advertising and in-app revenue.

Innovative Product Features:

• Transforms quizzes, missions, and events into smart contract-based campaigns.
• Enables anyone to deploy campaigns on websites and social media through SDKs and embed codes.
• Provides social login wallets and gasless participation to remove user entry barriers.

Business Model:

• App version: Users join daily quizzes, view ads, make in-app purchases, and receive rewards.
• Web version: Marketers launch campaigns, pay service fees, and engage users, while advertising spend is collected with full user coverage.

Scheme:

• Delivers a trustless reward system with transparent and automated smart contract-based payouts.
• Integrates gamification, Web3, and MarTech to maximize user engagement and retention.
• Expands across multiple channels, including app, web, and social media.
• Leverages a global user base of 1.3 million across 200 countries to scale campaigns and validate proof-of-concept.